Jun 26, 2012

*SAMPLE SALE* The Zoe Show

Rachel Zoe became famous by working as a fashion stylist for A-list celebrities. Many great things have happened to her since then. She has her own reality TV show, she gave birth to her first child & debuted her namesake fashion label. And here comes another milestone; the first-ever NYC Rachel Zoe sample sale. So, let's find out if her debut sale is as impressive as her ever-growing resume.

Today, the Rachel Zoe sample sale opened a day early for press. To preview the offerings, I returned to the 260 Fifth Avenue venue excited and anticipating. Being a vintage fanatic, Rachel Zoe takes a lot of inspiration from vintage styles. That being said, today's sale merchandise consisted of 70s-inspired wardrobe items like black batwing tops, sharply cut tuxedos, faux furs, elongated trouser suits, and craftans. Other past season items--the Kylie tiered ruffle dress, tie-neck plunge blouse, vintage-inspired denims, leather jackets, and many more--that had Rachel Zoe's "I die" approval were available. But what really grabbed my attention was the scandalous mod sequined shift dress from her debut collection that caused quite a stir (photo above). Clothes were well stocked and sizes were available from 0~12. There was also a dedicated petite section. The jeans section was fully loaded as well, with sizes from 24~32.

While inventory was abundant, prices were rather disappointing (expensive!). Tops & sweaters were $100, jackets & coats were $250, leathers were $350, and pants were $125. If you like imitating Rachel Zoe's personal signature style, there were separate racks filled with maxi dresses in lots of varieties like leopard prints, peacock prints, and more.

In the shoe section, I spotted a small selection of pumps, flats, sandals, and wedges. Flats were $120, sandals were $150 & $175, pumps were $150, and boots/booties were $200. Sizes were available from 5 to 8.5. As for accessories, there were no handbags. A communal changing area that was curtained off was available in the back of the showroom with a limit of 10 items permitted for try-ons.

Since it is Rachel Zoe's first-ever sample sale, I suspect the sale ambiance will be "bananas" tomorrow. But to give you my opinion, I was not smitten enough by today's offerings due to the high prices. It's too early to say if there will be any further markdowns, but I'll make sure to update my fellow Mizhattanites via Twitter.

Price list:
Top $100
Sweater $100
Jacket $250
Outerwear coat $250
Long dress $250
Short dress $175
Leather $350
Denim $70
Jumpsuit $150
Pant $125
Short $90
Long skirt $175
Short skirt $90
Ballerina flats $120
Flat sandals $120
Sandals $150~175
Pumps $150
Boots & booties $200

12 comments:

  1. Just came back from there, already open to the public. Prices are a joke! Will wait until last day. Not worth the trip. Ebay and shopstyle have better prices.

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  2. Where is the location for this sale ????

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    1. It's located at 260 Fifth Ave. (bet. 28th & 29th St.) You can find detailed info by clicking HERE.

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  3. Thanks for the great report

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  4. I went at about noon, when one would expect people would off for their lunch break. Yet, it the space was nearly empty; there were about 7-10 shoppers total on the floor. I found 3-4 items items I liked and fit me well, but bought nothing. The prices were much higher than typical sample sale. Plus, there was nothing I couldn't find elsewhere (i.e. no actual samples). Unless there's a price reduction on Saturday, Rachel will not be in my closet this season.

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  5. Mizhattan, will there be a price reduction? The prices are still steep. I wouldn't pay more than $80 for one of the maxi dresses...I mean, it is a sample sale!

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  6. the email from 260 this morning says there is a 30% reduction today

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  7. Thank you! I received the same email just now. Take additional 30% off on all apparel.

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  8. Will there be another markdown today? Was there another email?

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    Replies
    1. I haven't heard anything yet. I'll keep you posted.

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  9. Additional markdowns on apparel & shoes today.

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